For example, a survey conveying consumer preferences ranging from like to dislike would be considered ordinal data. Nonparametric statistics include nonparametric descriptive statistics ...

Conclusive research is a structured data collection technique that provides detailed, factual information that's useful in decision-making. Descriptive marketing research is a form of conclusive ...

It can be more descriptive of that data set than the average. Median refers to a metric used in statistics. It's the middle number in a sorted ascending or descending list of numbers and can be ...

The course also covers regression analysis, which is developed in a non-technical way, with an emphasis on interpretation of regression results, using examples from recent research.