It’s Demna at Gucci! Fashion’s Master Maverick Will Helm Italy’s Largest Luxury House
The 43-year-old Georgian-born designer will oversee his final couture show at Balenciaga on 9 July before decamping to ...
Provocative Designer Demna to Lead Gucci
Kering appointed Demna Gvasalia as artistic director of Gucci, turning to the Balenciaga designer to inject new life into its ...
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Demna's Best Celebrity Fashion Moments for Balenciaga
After a decade with the brand, Demna is leaving for Gucci, but first, we're looking back at the designer's most notable red ...
Devdiscourse1d
Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?
Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...
Gucci Makes Bold Choice for New Designer
The great Gucci reset is here. On Wednesday, the Italian fashion house named Demna, the mononymic designer who transformed Balenciaga from a niche luxury house into one of the most provocative, ...
He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci
Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...
Devdiscourse1d
Demna's Bold Appointment: Can Gucci's New Visionary Reignite Its Timeless Appeal?
Kering's decision to appoint Balenciaga designer Demna as Gucci's chief designer saw a $3 billion loss in stock value.
Gucci’s new designer needs to prove everyone wrong
Demna Gvasalia’s provocative work for Balenciaga rubbed many the wrong way. But he could offer struggling Gucci a jolt of the rude energy it needs.