Many of them are followers of Xiaohongshu (Little Red Book), China ... quiet residential neighborhood of Norrebro where bright white magnetic-field-esque lines have been painted on the ground.

HELLO CHINA: Virgil Abloh, the founder of Off-White and Louis Vuitton men’s wear artistic director, opened an account Thursday on China’s popular social commerce platform Xiaohongshu ...

Xiaohongshu is popular with China's Gen Z for ... features a presenter selling the benefits of a black-and-white check dress. In the background, words pop up telling you that other viewers have ...