China’s social-lifestyle platform Xiaohongshu, also known as Rednote, is staking its claim as a launchpad for the next wave ...

This article approaches content marketing on Xiaohongshu (or Rednote) with advice to prioritise UGC over PUGC and then BGC, particularly for brands entering the Chinese market. As consumers demand ...

As the fate of TikTok hangs in the balance, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu, also called RedNote – making it the top downloaded app in the U.S.

The app’s growing popularity is partly because Xiaohongshu is not banned on government devices, unlike other China-linked ...

American TikTok users and creators are turning to another Chinese short-form video app known as Xiaohongshu ... is soon set to embrace generative AI, which might flood the timeline with non ...

This report co-authored by The Meet Group and Double V Consulting specifies what makes Little Red Book (Red for short, or 小红书XiaoHongShu in Chinese) distinct for marketers, how the UGC-heavy platform ...

AnyMind Group has expanded its influencer marketing platform, AnyTag, to support Xiaohongshu ... marketing, logistics, AI utilization, monetization, and optimization. With over 1,900 staff ...