Blogging is, without a doubt, one of the most effective ways to grow your small business. If your goal is to get consumers to visit your website and eventually buy your product or service, you have to ...

With a title like that, I suppose this article better be a homerun. The average marketer spends between 60 and 90 minutes crafting a 500-word blog post. That’s a lot of time spent on just one ...

Blinking at you. Waiting for you to say something. The 💜 of EU tech The latest rumblings from the EU tech scene, a story from our wise ol' founder Boris, and some questionable AI art. It's free, ...

Writing a blog post isn't exactly rocket science. But, there are definitely strategies that can take a good blog post and make it great. I've written literally thousands of blog posts for sites like ...

Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful ...

People skim through blog posts and read only the most interesting parts. The best way to make them read through your blog posts easily is to use bullet lists, which express important points in a ...

I started writing this blog (aka column) in February of 2007. It was originally hosted on BNET, then CBSNews (as “Sales Machine”) and since 2011 on Inc.com (as Sales Source). I’ve twice built this ...

Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. It drives traffic to company websites, aims to convert ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...