and when I started outdoor stuff, lo these many years ago, wool filled the same clothing niche as synthetics do today: It was the stuff you packed that could keep you warm when wet. Modern wool ...

I’ve written a lot about companies using wool in inventive ways ... Below are four of my new favorites. During a recent camping trip, I wore this ultrasoft merino sweater 24 hours a day for ...

a global leader in the development and sale of premium apparel and equipment for outdoor life, has agreed to acquire 65% of the shares in Devold of Norway AS, a pioneer in wool clothing for ...