Blurbs can also play a role in how books are surfaced online—a critical factor in the success of a book, given that 71.2% of books sales took place online in 2020, a trend that continues to rise.

Social media is changing the way writers are promoting their books. Author Rebecca Makkai talks about her decision to take a break from writing the blurbs commonly seen on the backs of book jackets.

There’s no requirement that people actually have read the book, right, when they blurb? Grady: Basically, no. It’s kind of an honor system situation.

An announcement from Simon & Schuster’s publisher left the literary community wondering whether blurbs, the little snippets of praise on a book jacket, are all they’re cracked up to be.

Tomiwa Owolade, whose first book, This Is Not America: Why Black Lives Matter in Britain, came out in June, told me that he, his agent, and his editor drew up a list of potential blurb writers ...

A blurb from a Booker winner or a Stephen King is like currency in a field where everyone’s desperate for the oxygen of attention — as Manning succinctly says, “It takes a lot of time to ...

Maya Angelou’s invented blurb read, “After reading this book, I know what the caged bird will be crapping on.” I thought it was sort of fun, but I was having my cake and eating it too.

Enchanting. Mysterious. Riveting. Book blurbs have been a mainstay in publishing, designed to persuade readers to pick up a book. But now, some authors and publishers are opting to forgo them.

Book’s gung ho about life after the breakup All those authors who are living under a false name and buying fake moustaches can now come out of hiding. There’s a chance they may no longer ...