The company unveiled a new brand logo Tuesday that includes bolder ... against a red background that matches his red apron, with the KFC brand name in black thick lettering under his chin.

Their logo features an adorable red-headed girl, with a smattering of freckles and blue bows in the hair. The real life Wendy, whose real name is Melinda ... The iconic KFC logo was conceived ...

The logo is changing for only the fourth time in 50 years and for the first time in nearly a decade. The smiling Colonel is featured against a red background that matches his red apron, with the KFC ...

KFC had dropped "fried" from its name and logo more than a decade ago as it expanded its non-fried menu items to appeal to the health conscious. Now, the chain is again stressing its traditional ...