FAYETTEVILLE, Ark. - Walmart (WMT) is reviving its yellow smiley image to be the face of its low-price marketing. The nation's largest retailer is emphasizing customer service and aiming to ...

Walmart is bringing back its famous Smiley face icon after a 10-year hiatus and lengthy legal battle. "We felt like it was time to bring back an old friend, and one of the most-recognized symbols ...

NEW YORK — Walmart is bringing back its famous Smiley face icon after a 10-year hiatus and lengthy legal battle. “We felt like it was time to bring back an old friend, and one of the most ...

Yet the Wal-Mart Stores chief executive would very much like the iconic image of the yellow smiley face to be ... to print pictures of a black and white smiling face next to positive stories ...

Walmart is bringing back its yellow smiley face image to signal its low-price marketing amid increasingly tough price competition from the likes of Amazon.com and others. Smiley is making a return to ...

A classic yellow smiley face was used by Walmart from 1990-2006 to alert shoppers to deals. But the store became involved in a trademark war with the president of the Smiley Company based in ...

FAYETTEVILLE, Ark. (CBS NEWS)- Walmart (WMT) is reviving its yellow smiley image to be the face of its low-price marketing. The nation's largest retailer is emphasizing customer service and ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. NEW YORK (CNNMoney) — Walmart is ...

NEW YORK (CNNMoney) — Walmart is bringing back its famous Smiley face icon after a 10-year hiatus and lengthy legal battle. “We felt like it was time to bring back an old friend, and one of ...