Stunts like killing off its beloved mascot Duo have helped the company grow into a massive internet success story.

After the buzz about the Duo owl's death a few days ago, Duolingo is trending once again as it recreated Ashton Hall's ...

Nicole Ramirez sparked debate on LinkedIn with her post highlighting the crossover between her personal and professional life ...

The trend, sparked by an influencer's playful mispronunciation of 'Croissant' as 'Prashant,' has caught the attention of ...

Ayush, an emerging influencer, has has shot to fame, attracting major brand collaborations from Netflix, Myntra, IKEA, Lakmé, ...

In a day when everything and everyone wants to go viral, the public relations industry is tasked with trying to discover what makes something go viral, and if there is a winning formula ...

In an elaborate marketing campaign this month, Duolingo seemingly killed its viral green owl mascot in every country but one. "Duo, our owl, faked his death in every single market that we had ...

See viral marketing and hyper viralized. THIS DEFINITION IS FOR PERSONAL USE ONLY. All other reproduction requires permission.

Cadbury Dairy Milk India has launched its new leg of advertisement campaign. One of its fresh ad videos is winning hearts ...

An curved arrow pointing right. Burger King devised a brilliant marketing strategy — putting their mascot next to celebrities at highly publicized events. The results — their mascot went viral.

Answer: Referral marketing is the art of getting people, who may not even be your customers, to refer your product or service to other people, typically their friends or acquaintances. Viral marketing ...