In the latest notice of opposition, Jackson’s attorneys argued that he is widely associated with No. 8 because of his popularity as an NFL quarterback and the brand of his merchandise.

Dale Earnhardt Jr. waits for the start of the 16th Annual Hampton Heat at Langley Speedway. / Peter Casey-Imagn Images Lamar Jackson is building a brand around the No. 8, which he wears for the ...

Two-time NFL MVP Lamar Jackson is taking on a new opponent this week: longtime NASCAR racer Dale Earnhardt Jr. The Baltimore Ravens star is challenging Earnhardt Jr.'s pending trademark claim to a ...

Tiger Woods’ new logo for his Sun Day Red golf apparel line is facing a trademark dispute. Tigeraire, a company that makes cooling products for athletes, has filed a notice of opposition with ...

While Tiger Woods' Sun Day Red golf label is nearly a year-old, it's logos may need to change if Puma has anything to say about it. According to a Jan. 2 filing with the U.S. Patent and Trademark ...

Jackson's attorneys filed a notice of opposition with the U.S. Patent and Trademark Office this week against NASCAR Hall of Famer Dale Earnhardt Jr. for a pending trademark claim by JR Motorsports ...

Rebilas-USA TODAY Sports Baltimore Ravens quarterback Lamar Jackson is taking Dale Earnhardt Jr. to court over an attempt to trademark the No. 8. Jackson has filed a notice of opposition against ...

filed for registration of its “iVoters” marks in January 2019 and they were published in the Trademark Official Gazette in May 2019. Heritage filed a notice of opposition in July after ...

Earnhardt's trademark for his stylized number eight is also used to sell clothing and toys. In his "notice of opposition," Jackson's legal team argues he is "well-known by this number due to his ...

The two-time NFL MVP is attempting to prevent the NASCAR Hall of Famer from trademarking the number for merchandising, according to a notice of opposition filed with the U.S. Patent and Trademark ...

The two-time NFL MVP is attempting to prevent the NASCAR Hall of Famer from trademarking the number for merchandising, according to a notice of opposition filed with the U.S. Patent and Trademark ...