Your brand is your company's identity, so it's critical to secure it with a trademark, which prevents someone from improperly using your business name or branding. To get a trademark, you'll need ...

Your trademark will cover a class of goods and services. It takes time for you customers to associate your logo with your company, just as Nike and McDonald's have done with their swooshes. Business ...

Any symbol, word or combination thereof used to represent or identify a product. A service mark means the same thing, but identifies a service. Trademarks and service marks are applied to a ...

In today’s fast-paced business world, a brand is more than just a name; it is a company’s most valuable asset. A strong brand ...

How much is a trademark for a business? It is estimated that you should spend between $250 and $700 to trademark your company name at the federal level through the USPTO. The fees you'll pay for ...