Yellow is also another color that can easily ... became all four logos in circles linked together. The individual brands' logos were eventually dropped, leaving only the four rings.

The logo also retains the iconic yellow spark, which received its own ... Walmart U.S. "While the look and feel of our brand ...

In, eat, and out again." Moreover, yellow is the most luminous colour on the spectrum and attracts instant attention - giving the logo an extra punch and drawing the eye of would-be customers.