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Can three gay men persuade women to try a new shampoo? Unilever hopes so. To introduce Sunsilk shampoo to the U.S. in what will be one of its biggest launches, the consumer-products company has ...
Two years ago, Unilever knew it was going to have a problem with its Sunsilk shampoo and conditioner brand. Why did it know? Because Unilever was responsible for the problem. In 2001, Unilever ...
Sunsilk Shampoo enjoys moderate equity and has always been synonymous with "Soft & Shine" but for young girls in Vietnam, "Make hair soft & smooth" has become... We’re long-term subscribers to WARC ...
An ad in Thailand about accepting transgender children has become a huge hit. The ad for Sunsilk shampoo tells the true story of Rock Kwanlada, who got second place in the 2017 Miss Tiffany ...