A new survey has shown that almost 80 per cent of Generation Z will look to ban their own children from using social media for as long as possible after becoming disillusioned with their own use.

The fact that Gen Z is getting their news from social media was not lost on the presidential campaigns; just over 45 percent of SheKnows’ own Gen Z Council reported that they get most of their ...

For example, 519 participants were classified as Gen Z (18-24), 757 were Millennials (25-40), 502 respondents were Gen X (41-56 years old), and 281 were Baby Boomers (57-75 years old).. The ...

Why de-influencing matters. De-influencing matters because social media influencers have a powerful impact on consumer behavior. A recent study published in the New York State Communication ...

Social media usage is also on the rise among adults 45 and older. In 2022, just 7% reported spending an average of four or ...

According to Forbes, nearly half of Gen Z — 46 percent — turn first to social media for their informational needs. Snapchat specifically reports having more than 100 million users in the ...

We use our smartphones to record our stories and express ourselves, and we use social media as a tool of connection and change," she said. But she did cut ChatGPT a little slack, saying: "Gen Z is ...

Though TikTok has increasingly become the epicenter of music sharing (a recent study found 45% of 18-24 year olds use social media for music discovery), a web of apps and experiences have popped ...