St. Patrick’s Day is just a day away, with scores of people looking to ring in the holiday. About 61% of American consumers have plans to partake in the annual St. Patrick’s Day holiday in ...

As Americans on Monday celebrate another St. Patrick's Day with parades and parties, it's highly likely that Guinness consumption will see a spike. Arthur Guinness started brewing ales in Dublin ...

Jason Momoa is a tough act to follow. Especially if you’re a Guinness marketer. Last year, the brand partnered with Momoa to direct and star in a U.S. spot for his favorite beer that ended up ...

Created by AMV BBDO to promote Guinness 0.0, this campaign launched for St. Patrick's Day, and represented Guinness's largest ever 'responsible drinking' initiative in Ireland. The centrepiece was ...

first introduced last month ahead of St. Patrick's Day, when Guinness invited people across the country to share their own celebrations and stories. The response of YOUR photos showcased a ...

March 17 is the nation’s most popular day for beer drinking, and Americans are expected to spend $7 billion on the holiday this year, according to WalletHub. A Guinness St. Patrick’s Day ...

This May, Guinness and the Guinness Storehouse are opening the gates of St. James’s Gate for an unforgettable 3-day music, ...

Chicago Plumbers Union: In ongoing partnership with Guinness, they've been responsible for dyeing the Chicago River into a shimmering emerald tribute for St. Patrick's Day since 1962. And when the ...