Most people will probably recommend a purple shampoo ... and the bottle should last you a while, as you can alternate with a different shampoo once you’ve reached your desired result.

Beau explains that purple shampoo is akin to an “at-home gloss.” The purple shampoo bottle will tell you to apply it to wet hair in the shower for 10 minutes, but the hack is to apply it to ...

It was started by Abby Kovi, and involves pouring a whole bottle of purple shampoo onto dry hair, then leaving it on for anything up to 24 hours! (although we wouldn't recommend this). The trend ...

If you want to try it out for yourself, you can purchase a bottle from your local supermarket or chemist. Products such as L'Oreal Elvive Colour Protect Anti-Brassiness Purple Shampoo are also ...

Still, if you’re seeing some brassiness in your blonde, a purple shampoo is a welcome addition to any routine. And if I do go back to blonde in the future, I know what bottle I’ll be reaching for.

“This shampoo really works to keep my steely silver hair looking it’s best, and my husband‘s bright white hair looking it’s best! Also the best smelling purple hair product I have found on ...

It's a tale as old as time for those who are blonde by way of the bottle—particularly for ... I am asked if I use purple shampoo. "It just doesn't work on me," I have always replied, which ...