To kick off the launch, adidas and Roblox have created pop-up stores with bespoke outfits and officially licensed digital clothing ... Trefoil Crown with Halo, Black Hair with Beanie Headphones ...

Following Lacoste’s recent debut on The Sandbox, latest into the zone is adidas which is activating on gaming platform Roblox RBLX ... Trefoil Crown with Halo and Black Hair with Beanie Headphones.

Roblox is going to let creators sell physical items from their games. The company has been testing its tools to do so since last year, but today, it’s announcing that it’s opening up its Commerce APIs ...

To connect with new and existing customers, Adidas is introducing digital versions of its clothing on Roblox, allowing players to customize their avatars with iconic Adidas apparel. The ...