As part of the 25th anniversary of Nickelodeon’s “SpongeBob SquarePants” franchise, the new game “SpongeBob Simulator” will be available on Jan. 26 to Roblox’s 70 million-plus daily users.

The Super Bowl is coming to Roblox as part of a push by the NFL to attract new fans, featuring football content in SpongeBob and Ninja Turtles metaverse games.

Paramount, Gamefam Partner For 'SpongeBob,' 'Teenage Mutant Ninja Turtles' Experiences In Roblox - 02/15/2023 ...