Eagle-eyed viewers surmised she was using a secret Rhode product—and today, we can confirm that Pocket Blush has officially ... Girl (a soft mauve), and Juice Box (a hot pink).

Her brand, rhode, has also mastered the art of creating ... Described by the brand as "a little blush for a little flush," these pocket blushes aim to add a natural, radiant glow to the cheeks.

And Hailey Bieber got some of the most beloved girls in the game to front Rhode’s blush campaign ... Piggy, Juice Box, Spicy Marg, Freckle, Sleepy Girl, and Toasted Teddy.