Pura Vida’s personalized jewelry pieces include under-$25 rings, bracelets, and necklaces that are ideal Mother’s Day gifts.

"Rep Your Hero" Moment: During each broadcast day, Radiant will produce a dedicated on-air segment where Calling All Heroes casters create custom Pura Vida bracelets inspired by their favorite ...

Griffin Thall is the co-founder + CEO of Pura Vida Bracelets, an artisan-made jewelry brand founded in Costa Rica with partner Paul Goodman. The two have grown the brand into a multi-million ...