BANGKOK — Most people outside of Asia are unfamiliar with Pocari Sweat, a Japanese sports drink that tastes like Gatorade and resembles, well, sweat. That might change when Pocari Sweat becomes ...

That drink was called Pocari Sweat. And despite its name — unappetizing to native English speakers — it’s a well-known Japanese sports drink across Asia and the Middle East. Though the film ...

Pocari Sweat is a Japanese sports drink that’s popular in Asia and the Middle East, and as part of its marketing strategy it plans to deliver a can of its product to the lunar surface next year.

Following heavy follower requests, b.Eautiful has brought back its popular Pocari Sweat-inspired style for a limited time only. The Pocari T-Shirt features a clean 100% cotton white base marked ...

Now, we want to realize it privately and get to the moon.” To bring this dream closer to reality, POCARI SWEAT will challenge the approximately 380,000km journey to the surface of the moon ...

Otsuka Pharmaceuticals and Dentsu wanted to revitalise Pocari Sweat's brand message for young people in a post-pandemic world. See the astonishing, dreamlike film they came up with and hear the inside ...

Pocari Sweat, a sports drink brand, collaborated with one of Indonesia's biggest influencers, Fadil Jaidi, and his father for the launch of #IonTahanBocor to boost brand presence during Ramadan, ...

That drink was called Pocari Sweat. And despite its name — unappetizing to native English speakers — it’s a well-known Japanese sports drink across Asia and the Middle East. Though the film ...