The chain, which has more than 45,000 stores worldwide, has attracted customers with cheap ice cream and bubble tea.

In early March, much of the Western world was introduced to Mixue Ice Cream and Tea (pronounced mee-schway), a fast food chain based in China that's also found across much of Asia and Australia.

Hong Kong’s latest mega-IPO comes from a brand unfamiliar to U.S. investors, yet is also a household name to many throughout China and the rest of Asia thanks to snacks and drinks that can sell ...

Chinese bubble tea and ice cream giant Mixue Bingcheng has become the world’s largest food and beverage chain, topping McDonald’s and Starbucks in store count. According to Newsweek ...

Profit for the year jumped 40 percent to $613 million. Mixue, whose name translates to "honey snow ice city", was founded by two brothers in the Chinese hinterland province of Henan in 1997 as a ...

as well as equipment such as refrigerators and ice-cream makers, to its franchises. Faced with weak job prospects, many Chinese might find Mixue’s business proposition palatable. The initial ...

Some customers, who have tried Mixue, pointed out their favorites. "Their boba was so good in Vietnam!!!" one user tweeted. "as a big fan of their ice cream toffee latte, i'm happy," another wrote.

Mixue is often seen as China’s largest chain of iced drinks, milk tea, and ice cream. However, it operates more like a raw-material supplier than a traditional beverage brand. Founded in 1997 as ...

Shares in Mixue, a Chinese ice cream and bubble tea chain, surged over 40% on Monday, the first day of trading after an IPO that raised 3.45 billion Hong Kong dollars ($444 million). Mixue was ...