MILAN, Italy — Pirelli Tire L.L.C. has launched the fifth generation of its P Zero ultra-high-performance tire. By combining artificial intelligence systems with algorithms designed by Pirelli, the ...

Pirelli is a reputable tire brand on the racetrack and on the streets, but where are the tires made, and who owns the company ...

Perhaps it's time to prepare for the next rainy season and consider a replacement set of ultra-high-performance all-season tires like the new Pirelli P Zero AS Plus 3. As the name suggests ...

It feels like it has been years since I wrote about a new tire that requires inner tubes, but these new Pirelli P Zero Race RS tube-type tires promise the speed of top pro tubeless tires ...

Pirelli's iconic tire, the preferred option for the world's premium and prestige car manufacturers, is now in its fifth generation. The P Zero brand, originally born out of Pirelli's long ...

Variations of Pirelli’s P Zero tyre have featured as standard on supercars like the Ferrari F40, Pagani Utopia and everything in-between. Dubbed as the world’s first ‘Ultra-High Performance ...

Handling and shorter braking distances are the new tyre’s key features Pirelli has launched the fifth generation of its iconic P Zero: the flagship model of a tyre family that has been ...

Pirelli’s P Zero Trofeo R has been a popular choice among performance car enthusiasts since its launch, but now the firm has taken that track-biased road car tyre a step further with the launch ...

Pirelli's iconic tire, the preferred option for the world's premium and prestige car manufacturers, is now in its fifth generation. The P Zero brand, originally born out of Pirelli's long expertise in ...