American tennis star Coco Gauff unveiled the latest colorway of her second signature New Balance tennis shoe for the 2025 Australian Open.

Nothing screams "dad" like a 574 or 990 New Balance. But the trail-friendly Tektrel, now available in classic gray, looks up ...

Using a timeless palette of white and off-white shades and constructed using soft leather, this shoe is every bit ... each piece embodies New Balance’s unwavering commitment to pushing the envelope ...

So why are athletes across the sports spectrum flocking to New Balance now? The answer lies in the shoes' soles and the attention to detail in their manufacturing. I traveled to New Balance's ...

New Balance is doing just that with its new line of golf shoes for 2024 ... a study from the National Golf Foundation, bringing the sport’s participation to 41.1 million in the U.S., up from ...

“The AO is something that connects really well with New Balance because the mix of sport and culture they have is incredible, ...

When Paul George dubbed Cameron Brink as “Killa Cam” all those months ago, I’m not sure anybody thought the nickname would ...

Inspired by Gauff's dad's chosen sport of basketball, Gauff's custom sneaker remains the first-of-its-kind in the tennis market.

Gauff debuted her second signature New Balance tennis shoe last season ... Tennis fans can follow Sports Illustrated's Serve on SI for all the most important news from the sport.

Flagg has reportedly signed a "significant" shoe endorsement deal with New Balance. The New Balance company was founded near Flagg's home state and played a vital role in the process. New Balance ...