An outdoor game at the home of the Mariners as part of the 2024 NHL Winter Classic. And the Kraken will debut a throwback sweater that honors the Seattle hockey teams of the past. The jerseys ...

SEATTLE -- Seattle’s incoming NHL franchise has picked “Kraken” as its team name, eschewing tradition and going with a moniker that generated some of the most heated debates among local fans.

The feverishly anticipated unveiling of the team name for the Seattle NHL franchise began inauspiciously Thursday morning, with about three minutes of silence on the feed as CEO Tod Leiweke ...

Forbes contributors publish independent expert analyses and insights. Carol Schram is a Vancouver-based reporter who covers hockey. On Thursday, CEO Tod Leiweke took to a stage inside the under ...