McDonald’s ... food. “This is the first time that a billboard has been used to diffuse the McDonald’s scent,” Golden Arches reps described in a statement this week about the aromatic adve ...

The scented billboards are just the latest example of McDonald’s unusually artistic approach to advertising ... The extended deadline for Fast Company’s Brands That Matter Awards is this ...

McDonald’s is tempting spud lovers with billboards that diffuse the enticing scent of the brand’s much-revered French fries — an aroma so iconic that the world’s most popular fast food ...

McDonald’s is taking ... the-mill billboards in Sweden into digital food trucks. To mark the rollout of a new fried chicken burger, billed as a homage to street food culture, the fast food ...

Burger King is known for its clever billboard advertising ... fast food behemoths have a rivalry as old as time and it was only earlier this year that we last saw Burger King baiting McDonald's ...