A silhouette rendition of the New York skyline is featured in the official logo for this year's Breeders' Cup championship day, scheduled for Oct. 27 at Belmont Park in Elmont, N.Y. Designed by the ...

A logo summarizes what a team is about. Whether it is trying to create an aggressive new logo or continue to carry on with tradition, it is important to create a consistent identity. Some teams, ...