Clicking or tapping a link in an email, text or on a website is always a bit of a gamble. On the other end could be the information you want to see, or it could be a malicious website, virus ...

Getting people to open, read and act on your email is tough, but Contributor Gisele Navarro gives you an edge with 20 phrases that keep people reading and eventually linking to your content.

A Few More Thoughts on Building Links with Email Marketing: 1) Make it Easy to Link. Always provide the url that you’d like people to link to in or near your requests for links.

Live links are also placed into email, allowing recipients of the message to immediately go to a website or open an attached document or image. In this context, live link is contrasted with a URL ...

The Microsoft Update Catalog uses insecure HTTP links – not HTTPS links – on the download buttons, so patches you download from the Update Catalog are subject to all of the security problems ...

Google's John Mueller said a link on an HTTP page is just as valuable to Google as a link on an HTTPS page and visa versa. He said on Twitter "we treat links on http the same as links on https sites." ...