Should a badge be innovative in style? Or are outlandish designs that catch the eye the way to go in an era when clubs think of themselves as international brands? Advertisement Leeds United ...

It’s the middle of summer, so we’re at the height of kit reveal season, as clubs across the land unveil their new shirt designs which they hope will get the thumbs up from fans and fly off the ...

Leeds United have unveiled their new club crest and the general reaction, to put it in the kindest terms possible, has been of intense mockery. Ditching the "white rose" badge they've sported for ...

Even cricket star and Leeds fan Jonny Bairstow described it as 'absolutely shocking' LEEDS UNITED have unveiled their new club badge today - and the world of social media has slammed it.

Leeds United will be releasing a new badge after fans reacted with dismay to a design which had been revealed to mark the club's centenary. That crest, which the club said celebrated "fans at the ...

Leeds United's new away kit pays homage to past success with iconic 'smiley badge' from the 1970s. The crest was introduced by Don Revie to boost the club's image and promote fan engagement.

The new Leeds United badge design - to be launched on the club’s centenary next season - is pretty telling of where the club and football in general now is. Just look at it. It smacks of ...

Leeds United have scrapped a new badge after it was widely panned by supporters. The new crest, designed to mark the club's centenary, was described as 'awful' and 'tragic' by angry Leeds fans.

Leeds United's existing crest will be replaced by ... Last month, Leeds said there would be a rethink over the club's new badge after fans reacted with dismay to a design revealed to mark their ...

Leeds United have unveiled their new badge, and fans are less than convinced. The Yorkshire club took to their Twitter page to show their supporters the finished article, six months after they ...