A day before the 2003 NBA draft lottery, Lebron James ... they heavily invested in James to secure his endorsement. Adidas sponsored his high school team and initially appeared to be the lead.

Earlier this week, Nike posted a video on Instagram that highlights LeBron James ... signed James to an endorsement deal for close to $100 million right out of high school in 2003, and he has ...

During his appearance on the New Heights podcast with Travis and Jason Kelce, his fellow Northeast Ohio natives, LeBron opened up about his journey to becoming a Nike ... As a high school senior ...

LeBron’s instincts were validated as he eventually signed a seven-year contract with Nike worth $87 million ... have the ...

With massive star power and an even bigger social media presence, James rakes in millions of dollars in endorsements ... favorite NBA team. LeBron James signed with Nike way before he stepped ...

It should come as no surprise that James and Nike paired up, as father LeBron ... an endorsement deal before even choosing which college to attend. Bronny is a senior year at Sierra Canyon School ...

*Bronny James, the eldest son of LeBron James, is following in his footsteps, making the dad proud. The son is rising fast, possibly on his way to the Hall of Fame. The 18-year-old younger James ...

Normally, LeBron James would have been in homeroom at St. Vincent, dressed in school clothes ... on every endorsement deal they close. With the negotiations with Nike, Reebok, and Adidas headed ...

LeBron James, with a net worth of $1.2 billion in 2025, has transitioned from a basketball superstar to a successful entrepreneur. His wealth stems fr ...

LeBron James' move ... In 2015 he signed a lifetime endorsement contract with Nike, with which James had signed a $90 million contract just before graduating high school. James also once served ...

Bronny also has a fabulous life off the court that includes several endorsement deals ... means a lot to me." LeBron signed with Nike after graduating from high school and now even has a building ...

Los Angeles (AFP) – Bronny James, the eldest son of NBA superstar LeBron James, is among five amateur basketball players to have signed endorsement deals with Nike, the sports apparel company ...