Lapo Elkann, a prominent figure in the fashion world and heir to the Fiat empire, is known for his bold and eccentric style. He recently made waves in the automotive world when his customized ...

There's a part of us that wishes the automotive industry were packed with more eccentric characters like Lapo Elkann ... darling of published arbiters of style like Intersection and Wallpaper ...

His pragmatic, no-nonsense style likewise means he ... And in 2005 his very own brother Lapo narrowly escaped death from an overdose. By comparison, Elkann keeps a low profile, staying out of ...