We love Korean beauty brands because they tend to embody a skin-first philosophy ... Shop Now Illiyoon Ceramide Ato Soothing Gel If you prefer a lighter formulation with a cooling feel, try ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s ...

These pads are brightening and helped my uneven skin texture. I didn’t know these pads would change my skin completely!! I’ll ...

Korean skin care has always had a special place in my ... The formula also contains allantoin, which can be great for soothing inflammation and irritation. $19 at Amazon $25 at Ulta $25 at ...

I tested 35 popular K-beauty skincare products for several weeks to find the best brands for you. Korean skincare, known as K ...

As the beauty world leans further into skin health and holistic routines, it’s no surprise that consumers are gravitating toward Korean skincare ... This soothing sunscreen is loaded with ...

True skin-care enthusiasts ... sun filters that can be used, Korean sunscreens are typically weightless, invisible, and feel more like a light moisturizer or soothing serum than the sunscreens ...

“Korean skin care products tend to be gentle and contain soothing, anti-inflammatory ingredients that calm down the skin and may help reduce inflammatory lesions,” she adds. The secret lies ...

Meghan Markle turned me on to the Korean beauty brand. Sophie is a writer for InStyle, where she reports on noteworthy beauty products—including skin care ... Secondly, its gel-like texture ...

Every year, Korean ... my skin care routine became whole once I found Etude,” says NBC Select editorial operations associate Jem Alabi. “The mineral sunscreen, which is more like a gel ...

We love Korean beauty brands because they tend to embody a skin-first philosophy, prioritizing your skin’s natural beauty and health. We’ve tested a range of Korean skin care products over the ...