This, along with the fact that people are now panic-buying hair dye, has seemingly fueled a rise in people doing kool aid hair dye. Yes, the powdery, sugary, brightly-colored drink mix.

Do a quick Instagram search for Kool-Aid dye, and you'll see plenty of dip-dyed ends and ombré shades. Cherry flavor turns into hot red on hair, mixed berry transforms into an icy blue ...

It doesn’t matter to the 15-year-old from Davie that she’s dyeing her hair with the powdered drink she used to guzzle at summer camp. Since her first dye with Cherry Kool-Aid more than a year ...