KOL, KOC, and influencer are terms that define jobs centered on leveraging influence via social media platforms. Although this career path is not novel, it continues to attract significant ...
In the era of digital marketing, how to explore the influence of KOL/KOC and play "grass marketing"?
In the WARC "KOL/KOC Marketing" seminar, we can see that marketers go down to be KOLs in person. Their real experience is more direct experience for brands that want to use KOL/KOC marketing. This ...
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Koç Topluluğu, Geleneksel Anadolu Buluşmaları'nın 32'ncisini Çanakkale'de gerçekleştirdigeçmişte olduğu gibi ikinci asrımızda da siz kıymetli bâyi ve servis teşkilâtımızla kol kola yürüyeceğiz” dedi. Koç Holding CEO’su Levent Çakıroğlu da Topluluğun ...
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