Nearly a year ago, NASCAR champion Jeff Gordon teamed up with Pepsi for a commercial. Gordon would be disguised and terrorize a used car salesman on an extreme test drive. It was staged ...

Jeff Gordon made a much-anticipated return to the Chili Bowl Nationals this week, stepping into the spotlight as the event’s ...

Look at Richard Petty. Look at Dale Earnhardt. Look at Cale Yarborough. Then look at Jeff Gordon. That's not the same picture. Jeff helped bring mainstream young America in to our sport," says ...