Signed by as many as 30 members of the design team, the letter criticized the new logo’s design and the decision to rely on external input for a project so closely tied to Jaguar’s identity.

But a new report says the new logos and badges also proved highly ... Autocar India claims to have seen a leaked letter from Jaguar’s internal design team complaining to the company’s chief ...

A leaked letter from Jaguar’s internal design team to ... Instead of creating a unique visual identity, the team alleges, the logo leans toward a generic aesthetic, failing to embody the ...