VaynerMedia will partner with Dentsu, JCPenney's media agency of record, and Mischief, the brand's creative agency of record.

About 5,000 employees will lose their jobs as a result of the closures. We visited a JCPenney in New York City to see why the company is struggling. When asked for comment JCPenney spokesperson ...

Conway Gittens: I’m Conway Gittens reporting from New York City ... a piece of a U.S. consumer that’s showing signs of life.

Catalyst Brands was created in January through the combination of JCPenney and New York-based Sparc Group LLC. The deal created a retail powerhouse overseeing brands from Aéropostale to Nautica ...

Now, he brings his imaginative illustrations to JCPenney for an exclusive, limited-time collection with our most popular kids brands, Okie Dokie and Thereabouts. “Fashion should be fun ...

NEW YORK, March 25, 2025 /PRNewswire/ -- JCPenney, one of the nation's largest and most storied retailers, part of recently-formed Catalyst Brands, today announced the appointment of VaynerMedia ...