NEW YORK—Home décor is in JCPenney’s sights as the mid-market department store tries to reposition itself, expand its design aesthetic and better serve its customers, who remain loyal to the brand and ...

At Home CEO Lee Bird in the At Home store in Timber Creek Crossing shopping center last year. At Home took over a building left vacant by JCPenney. (Juan Figueroa / Staff Photographer) ...

At the beginning of Ron Johnson's short-lived but infamous reign as JCPenney CEO in January 2012, he unveiled a logo that completely rebranded the company as JCP. It was its third in as many years ...

At Home’s total sales increased 27.3% last year to $1.74 billion, and same-stores sales were up 19.4%.(David Woo / Staff Photographer) Plano-based At Home is going private, five years after its ...

JCPenney unveiled a new lifestyle store in Hurst, Texas on November 1. This store is brand-redefining and reflects the new management’s strategy to put customers at the center of the business.

For a year, the nearly 100,000-square-foot building that was home to Longmont’s JC Penney department store has sat empty. That’s about to change. At Home Decor Superstore — a Texa… ...

A new home decor store is open for business at 955 S. Hover St. in Longmont. At Home, part of a Texas-based retail chain At Home Group, touts itself as the “home decor superstore.” The 98,000 ...

The popular home decor and furniture company announced it was filing for bankruptcy on and closing 26 stores. Here's what Arizona shoppers must know.

At Home, the home decor superstore, is coming to Prince George's County. It is replacing J.C. Penney at Woodmore Towne Center.

Texas-based home décor superstore At Home is planning its first outlet in the Tampa Bay area in the Cypress Creek Town Center shopping complex in Pasco County.