Following the Governing Council meeting, IPL chairman Brijesh Patel confirmed about the Tata Group coming on board to Cricbuzz. "Vivo has exited and the Tatas will be title sponsors." Patel also ...
"Jio, Tata Group, and Paytm’s strong recall without conventional ads reinforces that visibility-driven strategies are critical to maximizing impact. Brands must rethink their IPL marketing ...