Does a business name need to be patented? It is important that you obtain a trademark for your business name or branding so it will not be used inappropriately. You'll need to apply to the United ...

How to Trademark a Name and Logo. Under federal law regulated by the U.S. Patent and Trademark Office (USPTO), copyrights and trademarks--known legally as intellectual property--are registered and ...

A quick way to shorten the logo is to remove parts of the company name that are not unique to it. Words such as incorporated, company, association, service and corporation are examples of ...

For small business owners, protecting your creative assets is just as important as protecting your physical property. Angela ...

Registering a trademark for a company name is pretty straightforward. Many businesses can file an application online in less than 90 minutes, without a lawyer's help. The simplest way to register ...

If you are currently deciding, or will soon decide, on a name and logo for your business, here is the advice that helped me most when Varsity Tutors was young. Choosing a name.

A company’s name and logo can play a huge part in its success, while the simplicity, versatility, and agility of its brand can have an enormous impact on its lifespan. Creating a killer logo ...