What if you mention a personal interest that turns off a ... images or publications, which could make their profile not only more attractive but also add legitimacy to their claims.

Checking out someone's personal brand on LinkedIn ... So, how exactly do you improve your current profile’s effectiveness? First, you create a career identity in a way that’s similar to ...

The platform’s popular “All Star” profile feature is your recipe for success. It encourages you to create a better LinkedIn experience by showing you which features and content you can add ...

Once you have the persona complete, you can apply it to your blog and create what I call a 'blog persona'—a detailed profile of your buyers and the topics they care about. A buyer persona is a ...

Before explaining how to develop your customer persona profile, I’ll debunk the common ... your marketing resources too thin, you won’t create the necessary impact to influence behavior.