Mattel's latest Hot Wheels Mainline case is loaded with goodies. There's more to it than just the Super Treasure Hunt, ...

Additionally, the case is a bit overpriced for what it is, but we still think it’s a worthwhile investment for any Hot Wheels fan. Overall, we would recommend the Hot Wheels 100-Car, Rolling ...

The latest Matchbox basic Case has 24 cars inside, but how many are genuinely good? You've got better chances with the ...

In a world where everything Ferrari-branded commands a premium, this affordable new Hot Wheels collection is a breath of ...

For the first time in more than a decade, Hot Wheels will be offering 1:64-scale models of Ferrari cars, including the 499P ...

Ofek, Elie, Andres Terech, and Nicole Tempest Keller. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Case 521-015, September 2020. (Revised December 2020.) ...