In October 2024, Mattel’s Hot Wheels and F1 announced a partnership to create Hot Wheels versions of F1 cars. The Mattel products were scheduled for release in 2025, and at the time of the ...

The 2025 F1 season has ended, but the celebrations have just started. Mattel's got a new Hot Wheels set for the occasion.

Hot Wheels has introduced its new series of Formula 1 cars featuring scaled-down versions of eight teams from the 2025 grid.

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a multi-year licensing partnership with ...

Lando Norris may have taken the checkered flag at F1 Mexico last weekend, but racing fans had something else to cheer for, as Mattel unveiled the latest additions to its Formula 1 Hot Wheels ...

Convenience store chain 7-Eleven is collaborating with El Segundo toymaker Mattel on a Hot Wheels racing car. The promotion will include a takeover this weekend at one of the chain’s Riverside ...

Mattel's line of Premium 1:43rd-scale Hot Wheels cars has been around since 2023, but I've ignored it so far. Now, I feel ...

The Hot Wheels brand is one that has grown from having the most vibrant and diverse lineup of die-cast cars to having animated shows to now also having a CG animated show on Netflix in the form of Hot ...

When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

A selection of die-cast cars are now available at major retailers globally and additional Hot Wheels F1® products will be released throughout 2025 EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Following the ...