I started Honest Tea out of my house ... of tea I made in my kitchen and an empty Snapple bottle I had pasted the label on. And that was my start. Just Ice Tea cofounder and CEO Seth Goldman.

With the expansion, Just Ice Tea effectively doubles its retail footprint: now reaching 12,000 stores across the country (as ...

A bill in the Maryland General Assembly aimed it improving health may have the opposite effect by impairing access to healthier beverage choices, writes Seth Goldman.

The demise of Honest Tea shows how even a successful mission-based brand can fall apart. The Most Honest States In The U.S. What happens when you ask people to pay for a drink on the honor system?

Iced tea brand Honest Tea is drinking up the benefits of mobile video, social influencers and ecards to ramp up awareness during its busiest time of year with a campaign encouraging consumers to share ...

The company, a successor of sorts to Goldman's Honest Tea brand he sold to The Coca-Cola Co. in 2011, has also scored deals for regional distribution with Walmart Inc., Wegmans, Harris Teeter and ...