The ultimate symbol of competitive silliness is the “Strava mule” allegedly being paid to boost other people’s scores by running or cycling wearing their smartwatch. Some mules claim to have carried ...

Petco Health and Wellness Company, Inc., operates as a health and wellness company, focuses on enhancing the lives of pets, pet parents, and its Petco partners in the United States, Mexico ...

AJA Health and Wellness Inc. operates a telemedicine platform and full-service travel clinics. The company offers virtual medical consultations with licensed healthcare providers for minor illnesses.

Much of this is positive. As a status symbol, the quest for longevity is far more beneficial than a Lamborghini. But the pressure to keep up may be having some unfortunate side effects.