According to e.l.f. and Meghan Trainor, we're now entering the year of "cloud skin". The viral drugstore brand and iconic ...

E.l.f. has launched eight shades of its new Halo Glow Liquid Filter for the ultimate glowy complexion. Here’s why it’s being compared to It Cosmetics and Charlotte Tilbury. I first spotted E.l ...

The Halo Anniversary is designed to be sleek and minimal, with its projected light to be centre of attention, adding an ethereal glow to a room. Delicate stainless steel, featherweight aluminium, and ...