Fragments of daily life once again provided inspiration for Giorgio Armani’s newest Frames of Life eyewear collection. In the exclusive video below, models Katia Kokoreva and Tony Thornburg have ...

Giorgio Armani explains that his Frames of Life glasses are conceived to be more than simply an optical aid or fashion accessory – they aim to function as a genuine partner to the wearer and a ...

Easily done, right? This Sliding Doors-esque scenario is the basis for 's new eyewear campaign, Frames Of Life, which you can get a first look at below.

Giorgio Armani Eyewear has unveiled the second phase of its Frames of Life campaign teaming up with social video platform VideofyMe to develop its own #FRAMESOFYOU colour filter, recreating the ...

For Frames of Life, the schools' top students have been tasked with creating films which use Armani eyewear as a filter for perception and as a story-telling device to explore their urban environments ...

After debuting past installments of his "Films of City Frames" initiative in Toronto and London, the designer is headed to Texas. By Sam Reed Giorgio Armani ... the Frames of Life eyewear was ...

This idea is what started the Giorgio Armani Frames of Your Life project, which promotes Armani eyewear interactively, bringing in normal people. Each photo is a frame showing a different life ...

On Sunday night Giorgio ... Armani has stepped up to offer one. Four international film schools were approached to offer up their star students, to create a short film with Armani’s Frames of ...

the goal is to depict “fragments of life, emotions, gazes and signs captured and filtered” through Giorgio Armani Frames of Life eyeware, as a Rai Cinema statement put it. The first selected ...

Glasses from the Giorgio Armani Frames of Life collection will be the element that unites the stories, and will play a narrative role - not one that is purely aesthetic. Each film will be set in ...

the goal is to depict “fragments of life, emotions, gazes and signs captured and filtered” through Giorgio Armani Frames of Life eyeware, as a Rai Cinema statement put it. The first selected ...