While there's usually no "right or wrong" to the way people choose to live their lives, there are certain things Gen Z is ...

The first phrase Gen Z will never use with their own children is "Because I said so." Almost every kid out there has heard ...

So let's get started and investigate the intriguing world of Generation Z and their characteristics. Gen Zers’ approach to life is shifting towards making healthier choices. According to McKinsey's ...

Roughly 62 percent of Gen Z either already have children (13 percent) or plan to (49 percent), compared to 70 percent of millennials and 77 percent of boomers, according to Adolescent Content.

In 2023, Gen Z spent $52,891 on their average annual expenses, according to the most recent data from the U.S. Bureau of ...

For the best experience, please enable JavaScript in your browser settings. A multi-generation family. [istockphoto] In today's society, we often hear terms like ...

Rachel Janfaza is the founder of Up and Up Strategies, a research and consulting firm focused on reaching Gen Z. I began covering ... have been having a normal childhood. They didn’t have ...

I reached out to my five 20-plus-year-old grandchildren. I asked them what characteristics they like in older people. Here are a few of their favorite attributes: wise, knowledgeable, cheerleader ...

"Lifestyle shifts such as Gen Z valuing experiences over possessions doesn't compute well to having children that would likely hinder their ability to be flexible and pursue new experiences ...

Born between the middle of the 1990s and the beginning of the 2010s, Gen Z is a vibrant and varied generation that is continuously influencing and being influenced by their surroundings.