“Grease” fans hungry for a cool slider (a cool, cool, cool, cool slider) or hopelessly devoted to fries will have a chance to indulge via a pop-up version of the film franchise’s Frosty ...

Bringing to life an experience based on the iconic IP from the classic film “Grease” had to be authentic first and foremost. Event Marketer explores how Paramount+ and media partner POPSUGAR marketed ...

Paramount+ has teamed up with POPSUGAR to bring the iconic "Grease" diner, the Frosty Palace, to life in an exclusive two-day interactive experience in Los Angeles on Thursday, April 6 and Friday ...

“Grease” fans hungry for a cool slider (a cool, cool, cool, cool slider) or hopelessly devoted to fries will have a chance to indulge via a pop-up version of the film franchise’s Frosty Palace on ...